Apple buys an advertising agency
After being soufflerAdMob by Google in November 2009, Apple bought its competitor, Quattro Wireless.Selon "All Things Digital", which reveals information, the cost of the transaction amount to 275 million dollars.
Since its inception in 2006, Quattro Wireless has raised $ 30 million from Highland Capital Partners and Globespan Capital Partners. And, like AdMob, a start-up U.S. markets advertising space on smartphones like the iPhone apps (Apple) and Android (Google). Among the thousands of sites it has governed are those of Disney, Ford and the National Football League (NFL).It is thus the second acquisition announcement made by Apple in the space of one month in e-Business, after the service of streaming music Lala.
Regarding his future shelf, "islation, which will be presented January 27, it should be available in March for $ 1,000, according to the Wall Street Journal, citing people" briefed by the company. " Kai-Fu Lee, former head of Apple, announced on his blog that the company Apple plans to sell 10 million of touch pads in 2010. According to analyst Gene Munster of Piper Jaffray, Apple can expect to sell 1.4 million copies of their tablets during the first year, from March 2010 to March 2011.