Monday night, Steve Jobs must have Apple's service icloud. Using a deal with record companies, the Cupertino company will upgrade its online music service iTunes. Customers can purchase their music from Apple's online store and listen to their wishes, where they are. The service called "cloud computing, or cloud computing, grow fast. This is a new revolution in computing. It is to connect to the Internet to access data and applications. Individuals no longer need to store on their PC or hard drive at home, and businesses no longer need to invest in high-performance computers.
The computer then used to open the application as a water faucet or turn on a light.Apple already offers a first service "cloud" to synchronize the network, contacts, emails and diary, from an iPhone or an iPad. The MobileMe service is very expensive (99 dollars or 79 euros per year from France).
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Amazon has shown the way
Google will launch this summer the free operating system for PCs, Chrome OS, designed and filmed for the cloud. "The biggest users of cloud services are already without knowing it, individuals using tools such as Gmail or Google pay services data storage from Amazon," said Lew Tucker, Director Technical cloud at Cisco.With his offensive, Apple created a new front against Google, Amazon and Microsoft.
One of the largest global provider of cloud services Amazon is the world leader in cultural services in line with an estimated turnover in this area at one billion dollars in 2010. The original idea of the champion of e-commerce, which has expanded its services to music storage for individuals, was to lease excess capacity of its own "farms" of computers. "It comes down to your apartment when it is empty during the workday and when you go on vacation," says one expert. All the giants of the Web follow the lead of Amazon. In economic terms, the marginal cost is low for providers of computing power and storage capacity. The additional revenue generated almost as much profit.For ten years, computer manufacturers, software publishers and computer services companies dream of a paradigm shift.
56 billion market
With the development of the Internet and especially because of the economic crisis, companies have converted to cloud computing. "After years of germination, cloud computing takes off. Partly for macroeconomic reasons. The crisis led all organizations to scrutinize their spending. In this context, a solution which can offer more for less is difficult to ignore, "says Ben Pring, vice president of research firm Gartner. For now, most of the market is done by software. The turnover of the software on demand is estimated around $ 11.7 billion in 2010 by Forrester Research. Today, 60% of worldwide turnover is made in the United States.But the phenomenon should spread to other countries. By 2020, the worldwide market will reach $ 56 billion, says Forrester Research.
With about 3 million business customers worldwide including one million in Europe, Google makes between 500 million and $ 1 billion in sales in the cloud. Finally, Microsoft will invest 90% of its budget on R & D in the cloud this year, said Jean-Philippe Courtois, senior vice president of Microsoft. But its sales in the area is estimated at "several hundred million dollars a year," admits a group leader. Each offers its solution. IBM, HP, Dell, Microsoft and Oracle want to use huge "farms" of servers to store and rent computing power to their customers. To this end, HP and Dell have acquired companies in the storage and data virtualization, in order to compete with VMware, a subsidiary of EMC.The market also attracts telecom giants like Cisco, Ericsson and Huawei, and specific actors, such as Akamai, Rackspace Hosting or Salesforce.
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